Archive for May, 2019

postheadericon 7 Online Platforms To Share Video Marketing Content

We are all aware of the impact of video marketing and better results which are delivered from these styles of visuals. Whether that is promotional content, more in-depth interviews, creative stories, or a particular series / demonstration of your product, service, location etc.

We know they provide longer interest, reach wider audiences and trigger better experiences – most of us can remember digesting some video content, probably in the last 24 hours – maybe less.

The following are some of the best online platforms to share your marketing content to gather extra exposure, impressions and website traffic.

1. YouTube

YouTube is the best and top video creating and sharing online site for marketers. A lot of people have grown their business just from YouTube when they started creating videos and provided viewers with quality content. It has over 1.5 billion users. Google owns YouTube and Google has worked really hard to improve the site for video content.

2. Facebook

This social media site is all known for its huge number of users. More than 4 billion people around the world use Facebook. Videos were not a focus of the site but in the past few years, it has worked on video. Now you can monetize videos, adjust ads and share them with users and followers. The huge traffic on the sites make it potentially one of the most popular online sites for sharing video marketing content.

3. Instagram

This photo and video sharing site has gained immense popularity in the past few years. Facebook owns Instagram and it is particularly known for photos and videos. All content is image or video based. Marketers are exploiting the online site for their business and sharing video content. You can partner with influencers and celebrities to make your video content more viral and reach more potential customers.

4. Wistia

This online platform for video sharing has been designed for people in business. It has a great potential for viewers and engagement on your video content. What makes the site popular among bloggers and people owning business is it offers more detailed analytics, adjustment option for display dimensions, protecting videos with passwords and call-to-action buttons in your videos. This looks like a great platform for video content.

5. Vimeo

This platform is for the professionals. Most of the photographers, businessmen, marketers and other professionals use Vimeo because it has more qualitative visual content. You will find videos and images. The site allows better quality videos than YouTube, unlimited video length, and no pop-ups or ads make videos more engaging for the users. The advanced analytics tools are another great thing about the site. Vimeo is believed to be a platform for short films and professional videos.

6. Brightcove

Here comes one of the fastest growing video platforms for marketers and other professionals. The site is known for quality videos. What else makes it special is the superfast speed of videos. It also supports live streaming and has improved it a lot as compared to the past. Most of the top companies use this video platform for sharing their marketing content. Free 30-day trial, support for plug-ins, global servers and great customer support make it a top choice of users.

7. Vidyard

Most of the platforms are free to use. But this one offers a 14-day trial to the users and after that you will have to pay to share your videos and market the content. Users believe this site is specially designed for the marketers. Advanced features, better analytics, visitor tracking alternative, customization options and quality videos make it a top choice of the professionals.

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